Visual Marketing Expert | Design | Project Management & Client Support
With a pedigree as a creative director for a graphic design subsidiary of international advertising agency Saatchi & Saatchi, LuAnn has since brought her distinct design style to high-profile creative projects for the past 20+ years. She has proven expertise in company branding, market strategy and corporate communications that increases revenue, market share, and customer loyalty. LuAnn takes a strategic approach to inspiring design, brand development, market innovation and new growth for small to medium businesses. Her strategic brawn ensures her clients receive communications that are fresh, on-strategy, and effective. She is skilled at establishing long-term, trusted and valued relationships as well as fostering business environments with clients, customers,and vendors.
She resides in Redondo Beach with her extra-large wiener dog, Frank. And when she's not creatively solving her clients' strategic and marketing projects, she keeps busy guarding her much sought-after Italian tomato sauce recipe.
Accomplishments & Credits
LuAnn's specialties include: creative direction and brand strategy; project management; graphic design for print and web (non-profit, corporate, consumer, B to B); publications, websites, packaging, branding, print collateral, trade show design, design of event materials; marketing plans for traditional and social media; copywriting for print and web (non-profit, corporate, consumer, B to B).
LuAnn founded the powerhouse design boutique 411 Graphics in Redondo Beach, CA in 1989 where she continues as creative director, strategist and owner. Since then, she has been bringing her distinctive style to high-profile creative projects as varied as publications, corporate brochures, logos, give-aways and websites. Her clients have included Fortune 500 companies, local small businesses, as well as some of southern California's most famous film and television studios.
In 2005, LuAnn was named Woman of the Year by the Manhattan Beach Chamber of Commerce Women in Business Committee. She has spoken to sold-out crowds on Marketing and Branding, and she has given back to her community as a co-team captain for the American Cancer Society Relay for Life team.
LuAnn's most current project is collaborating with four other artists for Art Licensing LA.